Tips for Nurturing Leads Into Sales for Your Home Improvement Company
In the home improvement world, you can’t find success without a healthy lead flow. But, it’s not enough to generate tons of leads each month. You need to take the time to nurture them in order for them to actually become sales. So, what’s the most effective strategy for nurturing leads? We have the game […]
Using PPC Custom Audiences to Effectively Retarget Home Improvement Leads
At FatCat, we LOVE PPC advertising. It’s one of the best ways a contractor can generate “exclusive” leads. We’ve recently shared some of our favorite PPC targeting tactics that have helped us generate tremendous results for our clients. Demographic, location, and time-of-day targeting are great for pumping new, exclusive leads into your system. However, if […]
4 Drip Email Strategies to Rehash Old Remodeling Leads That Didn’t Sell
Every home improvement company is unique, based on the products they sell, the services they provide, and the areas they serve. But, in our years working closely with this industry, we’ve seen that every home improvement company has the same goal: to generate a steady stream of leads. One way to get more leads? Drip […]
Turn your Website’s Galleries into Home Improvement Lead Generators
Is your remodeling gallery turning your web visitors into prospects? This article walks you through key strategies you can try on your gallery pages to get your visitors to take action. Your website has one purpose and one purpose only: to turn visitors into email subscribers and email subscribers into customers. We’ve written about landing […]
